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Principles of Marketing

Course Course Title Class Lab/ Shop Clinical/ Co-op Credit
MKT 120 Principles of Marketing 3 0 0 3
Prerequisites: RED 090 Local Requirement
Corequisites: None
Effective Term: Summer 1997

This course introduces principles and problems of marketing goods and services. Topics include promotion, placement, and pricing strategies for products. Upon completion, students should be able to apply marketing principles in organizational decision making.

2012FA New Local Prereq: RED 090

Legend

  • : Comprehensive Articulation Agreement - This course is recommended for students transferring to a four-year university.
  • : Local Requirement
  • : Instructional Service Agreement
  • : Universal General Education Transfer Component (UGETC)

This Course can be found in these Programs of Study