Forsyth Tech Marketing Materials Win International and National Honors

WINSTON-SALEM, N.C. (March 31, 2011) – Forsyth Technical Community College has won a total of nine awards for 2010 marketing initiatives from the International Academy of the Visual Arts and the National Council for Marketing and Public Relations (NCMPR).

The College has learned that its redesigned website won a Silver W3 Award from the International Academy of the Visual Arts. The W3 Awards annually honor creative excellence in the development of websites, web video and online marketing programs. More than 3,000 entries were received in 2010, with only about 10 percent of those entered receiving an award.

NCMPR’s national Paragon Award competition has honored Forsyth Tech with a Silver Award for a series of ads placed in high school newspapers throughout Forsyth County as well as a Bronze Award for Tech Quarterly Magazine. NCMPR recognizes outstanding achievement in communications at community, junior and technical colleges and is the only national competition of its kind that exclusively honors excellence in marketing and public relations efforts at two-year colleges.

In addition, Forsyth Tech has received recognition from NCMPR’s regional Medallion Awards program that includes community and technical colleges in 11 southeastern states as well as the Bahamas and Bermuda. In this competition, the College earned two Gold Awards for its billboard and high school ad campaigns, a Silver Award for its direct mail postcard campaign, and three Bronze Awards for its website, Viewzine and Tech Quarterly Magazine.

These awards bring to 29 the number of international, national and regional marketing awards Forsyth Tech has received in the past four years for its marketing initiatives.

“We are honored to be recognized for our marketing efforts by experts and peers in the marketing field,” said Dr. Sharon B. Covitz, Vice-President for Institutional Advancement at Forsyth Tech. “But, what’s most important to us is how effective these materials have been in elevating within our community the excellent educational opportunities Forsyth Tech offers.”

Since 2007, Forsyth Tech’s enrollment has increased over 38%.